Top 5 Business Apps Performance in Europe, Q4 2022

In the fourth quarter of 2022, the top 5 business apps in Europe showcased a variety of performance trends across downloads, revenue, and active users. Below, we delve into the specific metrics for each app, providing a comprehensive overview based on data from Sensor Tower.

Microsoft Teams saw significant fluctuations in weekly downloads, starting off strong with around 868K in late September and peaking at 902K in early October. However, by the end of December, downloads had dropped to approximately 220K. The active users trend mirrored this, peaking at 13.5M in late November before declining to about 6.8M by the end of December.

Zoom Workplace experienced steady weekly revenue growth, beginning at $19.4K in late September and reaching around $31K by the end of December. Downloads varied, peaking at 595K in mid-October and dipping to 287K by the end of December. Active users followed a similar pattern, starting at 10.2M in late September and decreasing to 5.9M by the end of December.

For LinkedIn: Jobs & Business News, weekly revenue remained robust, ranging from $1.3M to $1.6M throughout the quarter. Downloads experienced a gradual decline from 233K in late September to 169K by the end of December. Active users showed a slight decrease, beginning at 13.3M and ending at 12.2M.

e-Devlet Kapısı had a notable peak in weekly downloads, reaching 478K in the final week of December, up from 319K in late September. Active users showed consistent engagement, fluctuating between 5.3M and 7M throughout the quarter.

Finally, Microsoft Authenticator demonstrated a steady download rate, with a peak of 428K in late November and a drop to 180K by the end of December. The active user base saw a peak of 9.8M in late November, declining to 6.8M by the end of December.

These insights into the performance of the top 5 business apps in Europe during Q4 2022 highlight the dynamic nature of app engagement and usage. For more detailed insights and analysis, visit Sensor Tower.